“Social responsibility is the responsibility of an organisation for the impacts of its decisions and activities on society and the environment, through transparent and ethical behavior …”, Australian Centre for Corporate Social Responsibility. Its essential for your license to operate.
Benefiting society does more than just make you feel good – it raises your brand value, increases employee and community satisfaction and can increase long-term growth – if it’s done well.
Shared Value – creating value for the natural environment and for the community by making business decisions that are not just about making money. It’s the new wave of sustainability. Recognising natural value or natural capital is critical to any organisation’s understanding of the real cost of using natural resources. Putting a price on carbon is an example.
Consult with your staff, community and other stakeholders to find out what they care about and build your approach to suit.
Create a valuable CSR program and have something tangible to say in your sustainability report – meet your GRI objectives. Donate and sponsor to match your strategic goals.